Marketing strategies
these days have taken a complete U turn from the traditional boring paths of
communication. Every pioneer of
marketing has shared his ways on something new and exciting, a little different
from what we have seen. A big artistic wall in the museum always catches your
eyesight and stays with you for quite some time. The beauty of the huge
gigantic beauty keeps us astonished. Digital signage player is one such field of awesome and interesting captures. Digital
Media has given the industry a whole new platform to ideate and explore.
Know the walls better!!
Video walls are a new
way of brand visibility and connecting with the audience. It is a special
multi-monitor setup that consists of multiple computer monitors, video
projectors, or television sets tiled together contiguously or overlapped in
order to form one large screen. The reason for creating large logical displays
in this fashion is that you can assemble a single logical display area that is
brighter, larger, higher resolution and has inherent redundancy unlike any
other method of image display.
The human brain is
indeed the super power box with the ability to see and comprehend multiple
changing messages through images all happening in real time by scanning each
image in some rotation. It is for this reason that video walls can uniquely
present many pieces of information to multiple people at the same time in the
same place.
Brand Visibility with the walls
The whole idea of this
video wall is to connect with every individual in a different fashion. .Why is
such a connection required? Every brand is
it from any particular region of the world wants its products or services to
stand out. So a big wall with the perfect content for your organization and the
access to be controlled from multiple positions is the perfect idea.
There are quite a few
varieties which are being provided presently. Some of the options are Laser
Walls, LED rear projection walls, LCD Video Walls, LED Video Walls.
An array of high resolution displays sends a
powerful and strong message to the audience. A complete video wall system can
deliver performance, flexibility, and interactivity that simply aren’t possible
with more basic solutions.
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