A Look at AOPENs Digital Signage Technology for Retailers

Digital marketing is now being pursued by most businesses, as it offers a great deal of efficiency and outreach to targeted customers. Many digital marketing strategies are much more cost friendly compared to traditional strategies, and hence it could easily be considered by businesses of all sizes. Digital signage is one such marketing strategy that is being used today. With the help of smart devices, it is possible to not just display your marketing message, but also offer a great deal of functionality to your customers.

AOPEN is a provider of digital signage solutions, both hardware and software. Open Sign is an interactive digital marketing and signage platform that has been designed to be used by retailers. Managing a digital signage network can be a costly and time consuming affair, when you don’t have the assistance of a well-designed platform. Open Sign by AOPEN lets you manage the content easily even without any design experience. It is an integrated platform that allows store managers to publish content to many touch-screen devices, and also offer real-time promotions and offers.

The Open Sign range of solutions addresses the needs of the retailers in particular. There is customer facing interactive display units that could be positioned at the POS. This could be used to capture the imagination of the customer while providing them with a way to find out what you have to offer. There also are in-store personal shopper solutions that can assist a customer to make the best choice for their needs.

Visit: http://www.aopen.com/us/retailers to find about the other great solutions put together for retailers.