Digital Menu Boards Make Business Effortless

Fast Foods have always been a hot favorite of the masses and in this fast-paced life, it has indeed become a savior of the busy people from hunger. But you can also make this service a bit swifter by incorporating a strategy which is extremely beneficial. You waste an ample lot of time while going through the menu card. So just imagine, if you get to encounter a digital menu card before reaching the counter physically, how much time you will get to decide your dish! Digital solution for QSR is the need of the time and almost all quick service restaurants are opting for this, as it is helping to flourish the business all the more.

Menu on the move

A digital menu card is quite handy to use. From the customer's point of view, you get to know about the specialties of the food-courts you want to visit. You also know from beforehand, if any special offer is available or not on that particular day or moment. So, you can plan a lavish layout within your budget easily with the help of this digitalized menu. And by chance, if you get the option of placing an order or booking a table, then that adds up to the fun.

From the restaurant’s opinion, they get a chance to connect with their customer in a better way. Via this, digital menu, they not only advertise about their signature dishes but also about the ambiance that these customers will get to enjoy. Moreover, this virtual venture makes the deal a clearer one and provides the staffs with an opportunity to serve the guests better.

Benefits of digital menu

This particular move has many positives.

• In digital menu cards, you can allure your customers with the pictures of delicious dishes (undoubtedly, foods appear more appealing on screen than on paper).
• You can provide all the necessary details, which will help your customers to locate you better.
• You can encourage your content customers to rate you so that more people get interested in you.
•  More or less everyone is active on social media, so if you create a profile there and share your menu card there, you will be all the more visible. 

To sum up, Food is the eternal love of the people and will always remain constant. But that does not stop you from changing your business tactics to engage your customers. Hence, immediately opt for Digital solution for QSR and celebrate your foods!

Wow Your Customers with Digital Menu Boards

In the modern trend, people have started to quit cooking and planning to have their meals in restaurants. This tends the latter to try out some new method to capture the customer’s attention towards their concern. Digital menu board is the new thing in the marketing environment where people do not require waiting for the availability of menu. Using the digital menu board customer can order their favorite food for dinners.  This method is mostly followed in all the Quick Service Restaurants. The restaurant business people often think to try out some new initiation to find a digital solution for QSRs. This process is one of the best parts of Digital service restaurants to improve their business.

Impact of digital menu board

The digital menu board will cut short the time and old tradition posters in the restaurant business. It helps to show the menu of the restaurant with food items and availability of other details with quality images. The digital menu will enable you to know the customer interest and easy to understand the expectations. 

Reduces the advertisement cost

Another important benefit of using digital board is the ease to retain the device even the menu of restaurant changes. All you need is to update the newly added foods in the list and show the high-quality videos to get the customers attraction. It allows you to avoid more animated functionalities in the digital signage menu board. Moreover, you can add quality of subtle with fewer animations, videos, and images. It permits you to use only the content supports your business growth and demands you to do it.  It is better to ignore the other activities, which may lead you to drop your growth rate. 

Key points to remember in digital menu board advertisement

• Do not use any cross contents in digital boards.
• Always change the wordings which you have used in digital menu board.
• Fix the menu board visible to all customers and concentrate on the design of the menu board.
• Your menu board should be active always if you run quick service restaurants.

Final words

Your digital menu should be unique and will be a disturbing thing to your customers. So make some design techniques with different color settings. The need to follow important signage and monitor the digital solution for QSRs hence becomes evident. For executing this procedure, you must have a proper team to update regularly with scientific thinking. If you want to survive your business in this modern era, migrating to this facility could be a milestone in your business.

Buying Digital Screen Boards for Restaurants – Important Tips to Remember

Incorporation of digital solution for QSR is fast growing in today’s cutthroat competitive environment. Its incredible impact is visible in the establishments of different sizes including both small and big. The key reason behind such preference towards digital screen boards is the kind of impact they create over your potential customers.

It not only helps you to streamline your daily operations but also automates your inventory and ordering control thereby improvising the up-selling opportunities for your business. While you are in the process of choosing a suitable digital solution for your restaurant, you need to make sure that you buy the best technology for upgrading your customers.

Here are five key factors that you should consider while buying digital screen boards for QSRs –

• LCD vs. LED

Choosing between LCDs and LEDs is surely a difficult choice to make. While LCDs are a cost-effective option to go for on one hand, LEDs are less power consuming on the other hand. Not only this, the LEDs also tend to emit lesser amount of heat as compared to LCDs that makes it a better option for restaurant environment in the long run. Being a lighter and thinner alternative, an LED also provides you the flexibility in terms of installation.

• Size of the screen

The next key factor that requires your major attention while choosing the right digital screen board is the screen size. Depending on your respective business size, the best-suited size of screen may vary. However, you need to keep factors like viewing distance, menu items, and available wall space in your mind while deciding on the size.

• Refresh rate

Since the major part of content visible over digital screen board is static in nature, you need to opt for an average refresh rate of 60 hertz. This can work out well for video content too. Maintaining this standard of refresh rate, you can present a crisp motion of display.

• Resolution to look for

99% of commercial displays are 1080p or higher. For restaurant use, 1080p is the bare minimum to keep images and text distortion free.

With all these key factors in your mind, you can certainly end up choosing the right digital solution for QSR.

Digital Signage for (QSR) Quick Service Restaurants

In the digitally advanced world of today, it will not be an exaggeration to state that every industry is leveraging the pluses of digitization. For a business to be successful, the significance of signboards – no matter whether they are deployed for broadcasting some information or advertisement – cannot be overlooked.Signboards too are not far away from the concurrent digital revolution. A large number of businesses use digital signboards for many advantages they offer.

This article highlights 4 biggest benefits of using digital signage for QSR or Quick Service Restaurants, in the following paragraphs:

Nowadays, digital sign-boards are used as a standard fixture in restaurants that promise to serve and deliver foods to their consumers within the pre-declared time frame.These spaces prove useful for QSRs when they want to relay information about latest offers, order status, etc. to their customers.

1. Ease in Delivering Nutritional Information About Food – These days people are very conscious about their health and closely monitor their calorie intake and the nutritional value of the food they consume.With the utility of digital signage, QSRs can broadcast the nutritional factors of food they serve. Calorie, sodium, vitamins, protein, fat, etc. can be easily displayed on these digital boards.
2. Display Menu Changes – Quick service restaurants often introduce changes in their customary menus. Digital boards allow them to update such information quickly. If a certain item has been sold out or if its price has been changed – the information can be presented swiftly and effortlessly.
3. Promotions – According to an infographic published by www.ttvmarketing.com, about 47.7% of Americans have claimed to have been influenced by the promotions displayed on digital signboards at public places.Adding more to this, the document also mentions that as many as 70% of U.S. residents have seen digital signage at public venues. These figures are simply a proof that digital signboards are an effective tool for marketing and promotional activities. QSRs can use them to dynamically promote their latest offerings.
4. Increase Customer Trust – Customers are the backbone of a restaurant. Customers trust can be won by catering high-quality services. Digital signboards can be a helping hand for QSRs in developing customer trust. You can ease and enhance customer experience, which will result in increased trust.

Apart from these, digital signage for QSR can be helpful in many other ways. QSRs can use these digital displaying monitors to run entertainment shows and music in their service areas.These screens can also be used to display ads. Restaurants can lower their expenditures by moving to digital signboards.

Get Ready to Digest the New Digital Solution for QSR

In these days, the restaurants have many competitors associated to take them over and to play safe against them, everyone appoints a good team of brains to tackle the situations and to present a new challenge against them in the area of presentation.The main challenge they face every day is to provide a fast service to the customer with different items in the menu. For making the restaurants work fast in this competitive and impatient scenario, they choose digital solution for QSR.

QSR stands for quick service restaurants; usually, fast food restaurants offer these types of services. However, for quick service, the customer needs to order as fast as they can without looking at the paper menu. Hence, electronic solution for QSR helps the restaurant’s owner by displaying the menu on the digital board through digital signage.

Working of digital signage for restaurants

Digital Signage solution is a huge decision and a big step because of its great importance in enhancing the sales and the value among customers. Various companies are there in the market that develops and design signage for their client’s business. They take the client’s need into consideration and homework for the same to fulfill the need. Moreover, from designing, producing, and installing for the operation of digital signage for QSR 24*7 to restaurants and others like a gas station, supermarkets, retailers, shopping malls, and train stations. 

This brings the new revolution in the business by displaying the menu on the digitalized board. So that, the user can see and choose from the advanced digital menu board via using mobiles, laptops, and tablets. The menu is available via the cloud through the secure web interface from electronic devices that is narrowcast and scheduled within the store.

The benefits using digital solution

• Menu in motion: An important option and solution for digital signage includes the menu in motion. It means to display the new crunch directly on the LCDs installed instead of printing a new menu card.

• Calorie counter: It is an issue for many people that they overthink many times when it comes to the matter of calories in a meal. Hence, displaying the food values of every product proves a milestone in this way.

To put into few words, nobody likes long queues especially when they are hungry. Digital Solution for QSR gives them the quick and innovative means to order their meal. In fact, the customer can use their screen to mark the waiting time, and so on.

How McDonald's Leveraged Deployed Digital Signage to Make Way for Success?

With the robust communication abilities of the technological world, it is not astonishing that the digital signage has also help from the similar revolution. When digital solution for QSR around the world can identify your fingerprint, your blink and your touch, there is no reason to leave behind the world of promotion and technology. In fact, they utilize the same technology to offer organizations every tool they can get for the impeccable experience possible. In this era of cutthroat competition, manufacturers desire such impressive means to reach the prospective consumers. How else can they attain in advance and build a niche for themselves in the market?

Let’s have a look at McDonald’s with reference to digital solution

   

McDonald's has set the bar for the fast food industry, as well as for retailers alike. They are furnishing their customers an ordeal by using innovations, procedures and techniques intended to address the varying marketplace of needs and demands of customers. McDonald's utilization of digitalization is extending. In a few nations, static menu sheets have supplanted by advanced menu sheets, however in others the brand's McCafe offerings have advertised on digital menu boards. Its features are:

• Dynamic control over content
• Lessen cost to an extent
• More audience engagement
• Convenient accessibility and web connectivity
• Affecting buying decisions

The brand additionally has started incorporating uniquely designed "Make Your Taste" self-request computerized signage booths; it’s a create your-own-burger offering taking into account touch-screen innovation.

Revolutionary new technology at Mc Donald

McDonald's comprehend that rising customer desires implied demands for more control and more options. By presenting the advanced innovation, McDonald's has furnished buyers with the capacity to manage their own experience. Furthermore, McDonald's is re-associating with the young generations who have surrounded by digital technologies.

McDonald's is conveying digital menu sheets that will suggest certain menu choices based on climate at areas across the nation, as indicated by Business Insider. "It can screen temperature outside and it will know products sell better at hotter or cooler temperatures and promote those products," McDonald's US President Mike Andres said at a financial meeting in New York City on Tuesday, as per the BI article.

In a nutshell, Mc Donald’s have explored lot of significant of Digital solution for QSR over the traditional means of display and there are several options and newer opportunities with digital signage accessible to them.

Top 6 Effective Ways to Use Digital Signage in Hotels

Digital signage has several benefits for guests and hotels. It facilitates access to relevant and timely information that boosts the overall experience of guests. It likewise drives engagement; aiding guests feel a better connection with the hotel whilst reinforcing the crucial aspects of the brand. The Digital solution for QSR offers everything from protocols for incoming visitors to touch-screens equipped stand-alone stations that facilitate guests to check in on their own.

Have a look at the several ways through which digital signage is changing the visitor experience:

1. Inform your guests about the latest news & attractions- Digital displays are one stop solution to offer guests with information like check-in and checkout time, vital amenities for example, spas, gift shops, conference rooms, and restaurant hours etc. It also promotes specials and pushes guests to explore other areas of the property, which in turn increases revenue.
2. Provide visitors a medium to rate and share their experiences- Digital signage is an ideal way to share and rate the experience with the hotel. This virtual concierge opens up staff to concentrate more on meeting the needs of the visitors. 
3. Easy navigation- Through easy navigation with the help of “way finding”, it can automate the activity by offering interactive maps to the visitors. With such maps, it is extremely easy to navigate the largest hotel complexes. 
4. Generate stream of profit by selling advertising- Digital signage displays advertising for national, regional and local business. The restaurants, spas and transportation can buy advertising space that can function on hotel signage. It enables a business to sponsor the menu of the hotel’s restaurant. By doing so, it promotes businesses nearby.
5. Answer the most frequently asked questions- It is an ideal way to answer the most frequently asked questions that includes- prices regarding services like laundry, massage and spa, pet policies and breakfast schedules etc. 
6. Highlights and updates- Considering the virtual concierge to the next level, it is a vital resource for guests to comprehend about the upcoming events at your hotel and areas of interest. Digital displays can direct visitors to historical sites, landmarks, festivals and popular attractions of the area by offering a five-star experience to the visitors.   

The prospects for digital signage in hotels are quite endless. The Digital solution for QSR can drive incremental profit, improve the customer service, boost the efficiency of staff and proffer unmatched guest experience.

Advantages of Digital Displays and Signage for Hospitality

Nowadays, digital signage and digital displays play a vital role in casting business impact and increasing engagement of hotel guests. The hospitality industry has adopted digital signage very early and it is enjoying its manifold benefits such as flexibility in terms of deployment, reliable and smooth operation, and straightforward scheduling. Among diverse range of Digital signage solutions, digital solution for QSR (Quick Service Restaurant) is becoming highly popular. 

Benefits of digital solution for QSR

A few benefits one can get from digital display for QSR like Mc Donald, Dominos, and Pizza Hut etc. are as below:

1. Clear decision making: The digital menu caters guests with vibrant and rich displays that are extremely eye-catching.  They become more significant when restaurant owners need extensive and wide menus on small space for displaying what are they serving.                       
2. 100% happy customer experience: You can change the menu whenever you want. Hence, you get flexibility in every aspect with digital signage for QSR. Nutritional information about the menu items will create a positive image of your brand.                                                    
3. Unification of brand experience: Integration of kiosk and mobile provides unification in brand experience to the guests. A seamless and perfect integration between digital menu-boards and kiosk interfaces and mobile websites enables consistent messaging all across different customer touch point.  At the same time, your brand does not skip a single beat with your menu and other changes in content.                                                                             
4. Additional benefits:                                                                                                        

• Instant capability to communicate on a larger scale
• Effortless and affordable in comparison to other advertisement method
• Building brand image 
• Enhanced customer experience 
• Easy to target particular audiences and specific locations

Huge technological advancement has resulted into increased capability of digital signage solutions making them more usable and beneficial. These advances have fulfilled numerous core applications. 

Hence, digital signage solutions such as digital signage for QSR are helpful to manage your branding and create a positive image. 

Interactive Screen Kiosks Make For Amazing Applications

With digital revolution taking place in every field, kiosk software for tag driven environments, creation of interactive experiences, as well as meaningful gestures and multi-touch, are now accessible to almost every business. Customers always expect more from brands today. This is especially true in the case of QSR businesses where kiosks are making their presence felt in more ways than one.

Read on to know how this beneficial digital solution for QSR can make your revenues soar too!

Benefits of Installing Interactive Screen Kiosks:

• An interactive screen kiosk is typically a modern platform offering detailed product information, thereby making it easy for customers to find what they are looking for.

• It facilitates convenient pre-ordering, shopping, browsing and making of payments.

• Touch-screen technology kiosks with digital signage offers digital representation of menu items. Customers can browse through the menu, select their items and slide their credit cards down the machine before moving on.

• This digital solution provides an amazing change to boost any business and increase sales, all via better product information supply.

• Kiosks consist of virtual libraries, interactive games, virtual museums, interactive maps and many other features that engage customers in the waiting area.

• People want more speed, accuracy and control. By implementing touch-screen kiosks, business owners can give customers what they want; thereby boosting the overall productivity of their business.

• In future, there is a strong possibility for experiencing an integration of bio-metric machines with digital signage for imparting multi-functionality.

• Self-Service Ticket Booking cuts down on employee engagements and make things smoother for customers too!

It’s true, the world is harnessing the cutting-edge technology dealt to it by millions of interactive touch screen kiosks, and how!

Take Your In-Store Communication to another Level with nTAKE Pro

In today’s ongoing business environment being innovative and competitive is the essentially required. If a business lacks modernism and advancement the chances of its survival in industry start shrinking. Let’s face the truth that every business is fighting for sale, more orders and added customer base. Businesses today are leaving no stone unturned in order to win new orders and using every marketing and advertising tool that help in double their sales numbers. In the same move, business owners are actively moving away from static banners to digital menu board solutions.

Establishing effective communication with current and prospective customers is the key to every business as if there is a communication gap between you and your customers than how can you promote or advertise your brand, services and company. Considering the advantages that digital menu board solutions provide as against static banners, more and more businesses are using digital menu boards as their prime advertising medium. Digital menu boards are more flexible and easier to manage i.e., utilizing the digital boards one can display different messages every time unlike static banners that usually show the same messages for the lifetime. Also, the digital boards are more cost-effective as compared to static banners. In digital boards, one simply requires to change the pricing scheme while in static banners should be re-printed whenever one requires to promote something new.

The market today is flooded with numerous digital signage solutions provider and AOPEN is one of the leading small-form-factor (SFF) computer system manufacturer and digital signage solution providers that simplifies digital menu board deployments with nTAKE, a complete digital menu board solution. nTAKE can connect up to four HD displays on one media player and a variety of features in order to boost business sales. Since its launch, nTAKE is simplifying the deployment of digital menu boards for QSRs, grocery stores and delis. AOPEN nTAKE Pro is a digital menu board solution which is designed primarily for quick service restaurants (QSRs) owners which allows then to deploy digital signage quickly, display menu offerings and create dynamic eye catching menu boards. The key features of nTAKE Pro include full HD, Content management SW with scheduling, publishing function, easy set up etc. The digital menu board solution also come with variety of templates that give different look to your advertising campaign.